I'm a Fashion Branding student at the Amsterdam Fashion Institute, and I recently completed an exchange semester at QUT Brisbane, where I studied Film Production, Screen Studies, Fashion Communication and Non-Fiction Creative Writing.
My work sits at the intersection of creative strategy, visual storytelling and cultural analysis. I'm drawn to what's below the surface – the gaps between intention and meaning, and presentation and reception. As an analytical thinker, I use writing as my outlet, exploring my voice across personal essays, cultural criticism, script and copywriting. Consumer research and trend awareness sharpen my observations, and my interests in fashion and film drive my visual and strategic sensibility. I strive to create work shaped by emotional currents and cultural relevance because context always matters.
Growing up in Calgary, Canada and pursuing my studies abroad, I've lived across three continents, which has shaped a curious global perspective that I bring with me everywhere.